Moodmarketing 情绪营销

通过激发受众的愤怒、同情、悲伤、恐惧、丧等情绪。

内事问百度，外事问谷歌

床事问天涯，绿事问虎扑

Verifying Correction of Thesis / Dissertation

Step 1: Make sure the candidate used the correct format of "Laporan Pembetulan Tesis"

Step 2: Make sure the candidate copy all comments from all examiners plus notes taken by the supervisor 

Step 3: Verify the organization of comments, chapter by chapter

Step 4: Make sure every comment and note is addressed in the Laporan together with exact page number. 

Step 5: Cross-check every item stated in the Laporan with the actual page, paragraph and sentences in the thesis

Step 6: Add comment for requesting further correction

Step 7: Edit typo and grammatical errors 

Step 8: Chop and sign for verification

Interns should learn to grow up by themselves (translated from my article wrote for Sinchew Daily)

Since Malaysia implemented different stages of Movement Control Order in March this year, I have been receiving internship applications from many local universities at Sultan Idris Education University (UPSI) and asked me to be their industrial supervisor. The applicants are all diploma and bachelor degree students, studying computing or creative multimedia programmes. In the past, the preferred location for such students was Klang Valley, and very few students were willing to go to a relatively town of Tanjong Malim for an internship. Perhaps, under the new normal, a sparsely populated environment can make people feel that they will have a lower chance of catching the Covid-19 virus and feel at ease. Of course, it is more likely that industrial training and internship opportunities have been affected and become scarce in today’s sluggish labor market.

Universities in Malaysia that offer diploma and bachelor degree programmes in computing or creative multimedia  must follow the standards of the Malaysian Qualifications Agency (MQA) to prepare all students to complete a 2 to 6 months industrial training or internship in order to gain preliminary work experience in the industry and to improve the soft skills needed for future employment. For interns, in addition to having the opportunity to demonstrate knowledge and skills learned in the university, the monthly allowance provided by the employer during the internship is their main concern. Taking UPSI students as an example, the amount is solely determined by the employer, and the university will not intervene or interfere with the decision.

To encourage employers in the private sector to offer training for interns, the Ministry of Human Resource Malaysia has arranged an Industrial Training Scheme (ITS) for all tax-paying employers to apply. Under the new normal, a part from getting a set of personal protective equipment (PPE), each hired intern can also afford his or her employer to receive a monthly allowance of maximum RM500.

All these while, students who are undergoing internship at UPSI, regardless of which university they come from, will not receive any allowance from the university and all its subsidiaries. However, lecturers who play the role of industry supervisors can subsidize the interns out of their own pockets, or they can use their own research and development project funds to pay students on a pay-for-work basis to help students coping with basic living expenses during the internship.

Of course, there are still many students who receive no allowance at all. In addition, from time to time, there were employers who broke their promises, and did not pay allowance after the start of the internship, resulting in students being unable to pay the rent for short-term accommodation and being displaced. Students may also face the dilemma of company closing down during the internship or being fired by the company before completing the internship. Whenever an intern complains such matters to me, I will tell them that this is the real life they have to face after graduation! When they were still students, there were lecturers who helped them solving their problems, and once they graduated, they have to reply on themselves. People should learn to grow up by themselves.

In general, students either go to the industry for an internship after completing all courses, or they undergo the internship first, and then return to the university to complete the final year project (FYP) in the final semester. Both arrangements have their pros and cons. The former is the most preferred in the eyes of the industry because the internship program allows relevant employers to select suitable graduates directly as employees of the company. If students have to return to the university to complete their studies after completing the internship, it is difficulty to reserve half a year for the vacancy of the company. Even if the vacancy was really reserved for the interns, they may change their employment options after graduation. For the lecturers who are in charge of FYP, students who have accumulated internship experience will be more pragmatic and mature when doing the FYP, and the quality of project outcomes will be better—this is of great help to students when they are searching for job after graduation. Regardless of the arrangement, interns should accumulate practical experience in the industry as much as possible, paving the way for a career that is full of challenges and opportunities, so that they can walk out of their own growing path under the new normal.       

Source in Chinese: https://www.sinchew.com.my/content/content_2336747.html 

double

 

Sketchy notes on PhD research study

When qualitative researchers:

- choose a qualitative study- what philosophical assumptions are being implicitly acknolwedged?

- bring their beliefs to qualitative study - what alternative paradigm stances are they likely to use? 

- select a framework as a lens for their study - what interpretive of theoretical frameworks are they likely to use? 

- design / conduct qualitative research - how are assumptions, paradigms, and interpretive and/ or theoretical frameworks used? 

FIVE Philosophical assumptions:

1) Ontological ~: (reality) the nature of reality

2) Epistemological ~: (knowledge) the relationship between the researcher and that being 'researched' (how do I know what I know?)

3) Axiological ~: (values) the role of values

4) Rhetorical ~: (langues) the language of research

5) Methodological ~: (process) the process of research. 

"The procedures of qualitative research, or its methodology, are characterised as inductive, emerging, and shaped by the researcher's experience in collecting and analyzing the data"

行动管制令

首相在3月16日晚上宣布行动管制令后，我立马回到办公室把日常工作所需的器材、工具、文件和书籍等物件搬回家。因为我入围了今年度原型开发研究资助计划（PRGS）的最终遴选名单，必须在3月17日到布城的高教部出席申请者演示会，所以得提前安排管制令生效后的居家工作。不过，在当晚接近凌晨时，高教部发来邮件，通知我演示会取消了。在管制令落实的第一天，我接到指示，让我先准备一个3分钟的计划书视频，然后等待网上虚拟演示的通知。


https://youtu.be/Udxj8xPGj8c